December is to jewelry commercials as:
A) October is to political campaign ads (Because the elections! They're coming!!)
B) January is to Jenny Craig and Bally's commercials (Your unrealistic resolutions are our bread and butter!)
C) Me wanting to puke about all of the above
If you picked C, then pack your bags for Harvard!
Seriously, the ways in which advertisers patronize us really disgusts me. Are we not bright enough to think on our own? Do you really think that airing those revolting Six Dollar Burger spots during the dinner hour will magically make me think that they count as food? Ikea is one of the few companies that not only treats us like educated adults, but their ads are funny and thoughtful.
Exhibit A
Exhibit B (wherein the voice-over asks
"Why shouldn't sofas come in flavors, just like families?")
Exhibit C (Eco-minded and gay!)
At this time of year, television is littered with ads for jewelry stores. These companies are about as on the mark as Carl's Jr. yet they annoy me more. "Every kiss begins with Kay..." Which sounds like "Every kiss begins with K," so I always respond "And it ends with a bleeping S, you idiot." (Can't tell me those Hooked on Phonics tapes aren't paying off handsomely!) Sarah Haskins of Current TV feels my pain:
"I was worried I was a boring guy in a sweater." See? She gets me. Madison Ave? Please try again.
Labels: misc, please try again